Staff in Nexus travel shops are doing their bit to raise money for the mental health charity Tyneside and Northumberland Mind by selling a new range of branded Pop card holders.
Inside each pass holder is a leaflet outlining six ways to promote mental health and wellbeing.
The scheme was the brainchild of staff at the Haymarket Metro station travel shop in Newcastle, who were keen to show their support for the work that Mind does.
The staff originally wanted to use their own money to get the pass holders made, but the management team at Nexus felt it was such a great idea that the firm stepped in to support the fund raising initiative.
Metro customers can pick up one of the colourfully branded pass holders from any Nexus travel shop for a £2 minimum donation. Proceeds go to Tyneside and Northumberland Mind, which is the charity that Nexus workers have chosen to support in 2018.
Customer Services Director at Nexus, Huw Lewis, said: “This was a great idea by the staff in our travel shop. Each year our employees chose a charity to support and for 2018 we’re delighted to be fundraising for the mental health charity, Tyneside and Northumberland Mind.
“The Pop card holders are great. They are colourful and they keep your travel pass safe and secure at the same time as raising awareness about mental health issues.”
Alex Wilson, CEO of Tyneside and Northumberland Mind, said: “We are delighted to be working with Nexus as their charity of the year. Too many people who struggle with their mental health are not able to live fulfilled lives as they are scared to speak about how they feel, according to the Mental Health Foundation.
“It is one of our aims to raise awareness of mental health and the issues people may face, so people are no longer afraid of talking about this. Our relationship with Nexus is really important for our charity where every penny goes to support local people in Tyneside and Northumberland.
“It’s brilliant that the staff at Nexus nominated us and are committed to supporting us. The travel wallet idea is a unique and innovative way to fundraise for us, linking the benefits of getting out and about in our local region and the positive impact this can have on your mental health."