Young people have made more than 100,000 cheaper journeys with a new smartcard that gives them single trips on the Tyne and Wear Metro for £1.
Pop blue was introduced by Nexus, the public body which owns and manages Metro, on 2 January in order to make Metro travel more affordable for young people.
Almost 4,000 young people aged 16 to 18 have taken out Pop Blue cards since the product was launched by Nexus in January.
Nexus hopes that more young people will make the switch to Pop blue as they get ready to for the new academic year. Parents can order the card online at www.nexus.org.uk/pop as well as topping up credit from a computer or smart phone.
Customer Services Director at Nexus, Huw Lewis, said: “Pop blue has transformed our offer to young people and it has already delivered 100,000 more affordable bus and Metro journeys as people recognise the excellent value that the product offers.
“As the new school and college terms get back underway we will hopefully see more and more young people switching to a Pop blue smartcard for their daily travel.
“Young people can top up their Pop blue card online or at a ticket machine, and as they travel on Metro they will be charged £1 for a single trip and a maximum of £2 for the whole day. This is on top of our existing range of fares for children, young people and students which are still available.”
Anyone aged 18 and under will only pay £1 for a single trip when they have a Pop blue card, which can easily be topped up online and at Metro ticket machines or at any Nexus Travel Shop.
Young people using a Pop blue card will only ever pay for a maximum of two Metro trips on any single day. A £2 daily price cap will apply to Metro travel and no further charge will be applied for a third, fourth, or even fifth trip.
Pop blue cards are available from www.nexus.org.uk/popblue and from Nexus Travel Shops. The card itself is free but must be purchased with a £10 balance on the card.
The Pop blue smartcard can also be used to pay for local bus travel, buying the applicable young person’s fare set by the bus company. The daily price cap will not apply to bus travel.
Pop blue is a major step forward for young people travelling on Metro and is a direct response to feedback from schools, colleges, and from young people themselves.