School kids are getting the chance to showcase their art work on board a Metro train to celebrate this summer’s art trail, Elmer’s Great North Parade, in support of St Oswald’s Hospice.
Metro is proud to be the headline partner for the Parade, which will see giant sculptures of much-loved children’s book character Elmer the Patchwork Elephant appear across the region for families to find and explore, 21 August to 27 October.
Primary school pupils from schools across Tyne and Wear are playing their part in the event by drawing their very own Elmers. The winners will be displayed in a Metro train on carriage cards and on window vinyls.
Nexus launched the competition with St Oswald’s on a visit to Hadrian Primary School in South Shields, where Year 4 pupils got the chance to see the Elmer the Elephant sculpture and get some inspiration for their own designs.
Customer Services Director at Nexus, Huw Lewis, said: “I want the Great North Elmer Parade to capture the public’s imagination, and what better way to get that going than by giving local school children a chance to come up with their own Elmer the Elephant designs.
“I’m looking forward to seeing some brilliant art work and the winning Elmer drawing will be put on display inside a Metro carriage and will stay there for the duration of the Elmer art trail.
“As the headline sponsor of the Elmer trail we’re delighted to be supporting this project. Metro will play a big part in helping families get out and about this summer to follow the trail. Metro is the best way to enjoy the Parade, with frequent trains and sculptures perfectly placed close to stations across Tyne and Wear.”
Jane Hogan, Elmer’s Great North Parade project lead, said: “We are absolutely thrilled to have Tyne and Wear Metro as our Headline Partner for the Parade. It was fantastic to work with the Metro team throughout the Great North Snowdogs art trail and it’s a delight to hear about their creative plans for this year’s trail. The drawing competition in schools across the region is the perfect way to encourage children and their families to get involved, making them really feel a part of what promises to be a spectacular event.”
Following the success of the Great North Snowdogs art trail in 2016, Elmer’s Great North Parade will feature 50 individually designed Elmer sculptures generously sponsored by local businesses, inspired by David McKee’s children’s book series. They will be joined by a herd of 115 little Elmer sculptures designed by local school children.
Elmer’s Great North Parade is being presented by St Oswald’s Children’s Hospice, working in partnership with creative producers Wild in Art. Previous Wild in Art trails across the country have attracted thousands of local, regional and national visitors – making a significant impact on the economic and cultural life of the region.
The Parade will also be supported by a region wide learning programme for schools and children’s groups and will culminate in Elmer’s Farewell Weekend at Newcastle Race Course on 9th and 10th November 2019.
This will enable people to see the sculptures herded together for the final time, before they are sold at The Big Elmer Auction, an exciting event to be held on 12th November 2019 at Sage, Gateshead to raise money for St Oswald’s Children’s Hospice.
One iconic Metro cube at Monument Metro station has been transformed into the bright Elmer patchwork for the duration of the Parade.
For more information about Elmer’s Great North Parade including corporate and sponsorship opportunities, visit www.greatnorthelmer.co.uk or follow the Parade on Facebook, Twitter and Instagram using the hashtag #greatnorthelmer.